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潍柴雷沃：业绩创行业新高 潍柴雷沃交出亮丽“丰收答卷”

2025-01-13 10:19:24 来源：潍柴雷沃 阅读量：13824 评论

导读：潍柴雷沃2024全年实现营业收入174亿元。

　　【农机网 明星企业】 日前，在2025年合作伙伴大会上，潍柴雷沃2024年“成绩单”正式公布。面对行业下滑的严峻形势，潍柴雷沃全年实现营业收入174亿元，总销量、拖拉机、小麦机、玉米机、花生机销量等多项行业前列，经营业绩创历史新高，强势领跑行业。
 
　　创新为
 
　　实现更多“从0到1”的突破
 
　　位列中国农机最具创新力榜单首位，荣获2024年度农业机械科学技术奖行业一等奖，P2404-7V(G4)拖拉机被评为达到国际先进技术水平……创新成果层出不穷，承载着潍柴雷沃向“新”而行、对科技创新的坚持。
 
　　持续深化创新驱动战略落地，潍柴雷沃动力换挡、CVT拖拉机国内行业唯一实现产品系列化、商业化成熟应用，推出首台18kg/s大喂入量收获机械，在中国国际农机展上发布“雷沃智慧农业云”全场景解决方案……潍柴雷沃正引领中国农机“智”造迎来一个又一个从“0到1”、从“1到N”的跨越。
 
　　深融产学研用，潍柴雷沃联合国内多家科研院所、高校、零部件企业，开展核心关键技术攻关，强势突破了一批重大科技难题。其中主持“智能化稻麦联合收获技术与装备研发”“重型拖拉机智能化关键技术研究与整机开发”等8项国家重点研发计划项目，参与20项。
 
　　产品致胜
 
　　全场景解决方案赋能现代农业
 
　　聚焦“一大一小”，潍柴雷沃响应国家优机优补政策，引领国内拖拉机行业进入动力换挡和CVT时代，推出240/340马力商业化CVT无级变速智能拖拉机，上市两年进口替代率达到30%；自主突破18公斤/秒喂入量智能收割机技术；推出铰接式拖拉机等丘陵、山地、果园专用农机具，各项技术、性能指标行业先进，填补农业全程全面机械化短板。
 
　　聚焦增产减损，潍柴雷沃成功研发高性能复式条播机，在全国6个省份50个小麦主产县分别建立50亩示范田开展“655”高产示范应用，实测增产10%—16%。突破收获机械关键技术，机收损失率控制在0.8%以下。
 
　　精准解决耕整、播种、收获、烘干等环节痛点问题，潍柴雷沃重磅推出“智慧农业云全场景解决方案”，为现代农业发展给出了全域全场景丰产解决方案。
 
　　创新营销
 
　　打造国产农机标杆典范
 
　　在山东、河南、安徽等地，潍柴雷沃“2024中国拖拉机群英会暨车友嘉年华活动”“雷沃谷神履带机嘉年华”等特色活动深入人心。不只线下，潍柴雷沃还积极应用新媒体拓宽线上渠道，携手全国百城千家经销商推出“双12”直播狂欢，2.5个小时的直播吸引超100万用户参与，最终收获超5000台订单，引领行业营销模式创新。
 
　　升级“三纵一横”卅字服务模式，潍柴雷沃通过加大服务资源投入，利用物联网、大数据、云计算等技术搭建“智联云服务平台”，形成最优资源配置方案，以全时全域的服务保障体系护航粮食颗粒归仓。
 
　　永不懈怠、永立潮头、永争第一
 
　　向着营收突破200亿的新目标阔步前行
 
　　为守护大国粮安贡献潍柴雷沃力量

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