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常柴成功举办2023年营销商务年会

2023-12-11 10:43:51 来源：常柴 阅读量：15598 评论

导读：12月7日，公司隆重召开以“聚力致新 同心致远”为主题的2023年营销商务年会，来自全国各地300多家主机企业、经销商、服务商代表参加了会议。

　　【农机网 明星企业】12月7日，公司隆重召开以“聚力致新  同心致远”为主题的2023年营销商务年会，来自全国各地300多家主机企业、经销商、服务商代表参加了会议。这是公司时隔四年之后再次组织召开大规模的营销商务年会，本次大会旨在与公司全国各地营销合作伙伴们一起加强沟通，提振信心，共商发展大计。公司总经理谢国忠、党委副书记倪明亮等公司领导，以及相关部门负责人参加了会议，会议由总经理助理庄君主持。
 

公司总经理谢国忠作主题报告
 
　　公司总经理谢国忠在会上致欢迎辞并作主题报告，他首先对在百忙之中前来参加会议的主机企业、经销商、服务商代表表示热烈的欢迎和衷心的感谢。在报告中，谢国忠总经理介绍了常柴今年以来的生产经营情况，通报了常柴今后的发展方向与重点工作，提出了今后一段时期常柴营销工作总体思路。他说：近年来国内外经济形势复杂多变，农机行业深度调整，非道路国四产品市场竞争激烈，面对众多因素叠加的困难，常柴紧紧围绕“五大战略”的实施，加快调整产品结构，积极推进新品研发，持续提升产品质量，确保企业经营持续健康稳定发展。
 
　　在通报2024年常柴发展方向及重点工作时，谢国忠总经理表示，虽然今年整体经济形势不容乐观，农机行业还处于下行周期之中，但国家稳增长、扩内需方针不变，“粮食安全”作为国家基本的战略方针没有改变，农机行业仍然大有可为。展望未来的发展前景，常柴将积极采取有效措施：一是聚焦主业，注重产品与市场的切合。二是聚焦领域，夯实基础盘，拓展可视盘。三是聚焦协同，强化稳链强链与生产保障，包括实施质量工程，全力聚焦市场质量问题；实施保障工程，打造稳定强力供应体系；实施系统化工程，全程聚力生产协同。最后，围绕全力满足市场客户需求这一目标，谢国忠总经理就今后一段时期常柴营销服务工作重点，提出了新的展望：一是聚焦“核芯”，赋能领域。常柴将在技术、质量、生产、销售上高度协同，全力解决好质量、技术、服务方面的问题，共同应对市场竞争态势，打造出更具市场契合度、更具竞争优势的产品，赋能配套领域，实现常柴与主机企业、经销商、服务商在各自专业领域的高质量发展。二是聚焦市场，共赢灿烂的2024。常柴将更加注重与广大主机企业、经销商、服务商的协同发展，强化市场联动，加强市场开拓，创新营销模式，提升服务效能，使营销、服务能力不断提升，使常柴品牌形象不断提高，与广大合作伙伴共同应对市场的快速变化，一起在市场竞争中赢得新生。
 
　　根据会议议程安排，公司副总经理孙建中作了技术工作报告，副总经理王静作了质量工作报告，总工程师王伟峰作了产品研发报告，总经理助理庄君作了营销工作报告。
 
　　荣获“2023年度优秀合作伙伴奖”的企业代表上台领奖

 

　　会上，公司党委副书记倪明亮宣读了关于“2023年度优秀合作伙伴奖”、“2023年度优秀经销商奖”、“2023年度市场开拓奖”、“2023年度优秀服务商奖”、“2023年度精诚合作奖”表彰决定。公司总经理谢国忠和应邀出席会议的行业部分龙头企业领导先后上台为获奖的主机企业、经销商、服务商代表进行了颁奖，公主岭博源农机销售公司、成都青年共创机电有限公司、江西南昌莲塘小艾汽车维修站领导作为获奖代表先后在会上作了交流发言。

 

主机企业、经销商、服务商代表参观江苏常柴机械有限公司单缸机厂生产现场
 

主机企业、经销商、服务商代表参观江苏常柴机械有限公司铸造厂生产现场
 

向主机企业、经销商、服务商代表展示3D打印式样样品
 
　　当天下午，公司领导陪同参会的主机企业、经销商、服务商代表分坐8部大巴车前往江苏常柴机械有限公司铸造厂、单缸机厂和公司多缸机厂生产现场参观考察。参观结束后，分组举行了主机配套交流会、单缸机及机组市场交流会、终端配套市场交流会和服务培训会。(顾津境/文  曹振宇、顾津境/摄)

单缸机及机组市场交流会现场
 

主机配套交流会现场
 

终端配套市场交流会现场
 

服务培训会现场
 

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