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2020年轮式拖拉机补贴数据分析报告发布！

2021-02-26 09:50:37 来源：中国农机工业协会 阅读量：23768 评论

导读： 中国农业机械工业协会组织主要农机生产企业相关专业人士成立了专家工作组，通过各省份(地区)农机补贴系统数据抓取，建立了一整套标准大型数据库，并运用现代理论工具和计算机算法对数据库的数据信息进行深度挖掘、大数据分析和图表展示。宗旨是为农机行业企业控制经营筹划未来以及支撑企业相关经营决策提供数据信息服务。

　　【农机网 市场行情】 中国农业机械工业协会组织主要农机生产企业相关专业人士成立了专家工作组，通过各省份(地区)农机补贴系统数据抓取，建立了一整套标准大型数据库，并运用现代理论工具和计算机算法对数据库的数据信息进行深度挖掘、大数据分析和图表展示。宗旨是为农机行业企业控制经营筹划未来以及支撑企业相关经营决策提供数据信息服务。
 
　　2020年农机补贴大数据分析报告节选了部分内容，有需要详细报告的可与中国农业机械工业协会/企业管理委员会联系。

       目录
 
　　一、各省份(地区)总补贴额、总销售额
 
　　二、主要机具品目补贴情况
 
　　三、轮式拖拉机补贴分析
 
　　(一)综述
 
　　(二)全国补贴销量综合分析
 
　　1.各地区购买数量及补贴总额
 
　　2.各机型销量及补贴额
 
　　3.骨干企业销量及补贴额
 
　　4.行业主销机型
 
　　(三)各省份(地区)补贴销量分析
 
　　1.黑龙江
 
　　2.吉林
 
　　3.河南省
 
　　4.内蒙古
 
　　5.新疆
 
　　6.河北
 
　　7.山东
 
　　8.辽宁
 
　　9.安徽
 
　　10.甘肃
 
　　注：本分析数据来源为各省份(地区)农机补贴系统。2020年数据截止2021年1月8日，对比同期2019年数据截止2020年1月8日。
 
　　（一）综述
 
　　2020年拖拉机市场在延续了2019年的恢复增长的基础上显示出了强劲的增长势头，行业补贴总量接近42万台，为近几年的新高，相信62%的高增长速度也是在年初业内专家及企业所未曾想到的。
 
　　相对于2019年南方市场的强势，在2020年带动市场增长的动力更多来自东北和西北地区，尤其是东北地区的黑龙江和吉林，同比增长约100%，全国销量占比接近30%。当然如此高的销量势必会对当地未来市场的拖拉机销售带来影响，影响程度如何我们拭目以待。另外值得一提的是西北地区的新疆和甘肃两省虽然总量不及黑吉，但超过100%的增长速度也展示出了这两个省份2020年拖拉机市场的火爆。
 
　　过去几年，马力段的不断向上延伸是拖拉机市场的主旋律。在2020年这个趋势依据在继续，主要体现在2004机型和2204机型的快速增加，而在2019年此段销量多集中在1804机型。在中小马力段，504机型、704机型依旧占据着大的销量比例。整体来看，504-704-904-1404-2004为2020年的“中轴线”机型，支撑起了2020年我国的拖拉机市场。同时，和过去年份相一致的一个势头是，过去在中原地区占比很重两轮驱动机型，销量占比在继续减少，可以预见在未来几年这个趋势还会继续，甚至可以预判曾经中原市场的主销两轮驱动机型将会慢慢告别主流拖拉机市场的舞台。
 
　　2020年，骨干拖拉机企业在行业中占比略降，在60%左右的水平。拖拉机行业的企业小而多、区域多而散的特点并未改变，从目前实际情况来讲，拖拉机行业这种局面短时间内并不会改变，也就是说拖拉机行业短期内很难像轮式谷物收割机、履带式收获机那样品牌集中度很高，背后的原因很多，但是更重要的是我们要去思考与此相对应的用户需求是什么样的，作为行业参与者企业应该如何满足或者引导我们终用户的需求。
 
　　2020年拖拉机市场增长的原因有多方面，首先重要的是国家政策的有力支持，在年初国务院联防联控机制发布会上政府多次强调粮食生产的重要性，后面相关的早稻种植面积恢复等都有利于拖拉机市场。同时农机购置补贴的高效实施继续作为拖拉机市场的大保障支持了市场的增长；其次疫情背景下主要粮食作物价格维持高位给了农民极大的生产信心，继而给了农机手投资农业机械包括拖拉机的热情，终带来的市场增加；第三因为春季生产中疫情的影响，之前进城务工的农民工转而投向农机服务，另外跨区作业也被限制，这都带来了拖拉机市场新购机的增加；后一点不得不提的是，伴随2010-2014年市场高峰期所售拖拉机逐渐到了更新换代的年代，更新需求的涌入也是2020年拖拉机市场增加的另外一个原因。
 
　　总之，2020年拖拉机市场给农机行业带来许久未见的惊喜和活力，让业内重新认识到行业的重要性和市场潜力。但是欢喜过后，行业需要继续审视目前的不足，尤其是在行业转型升级的进程中存在的问题如何去改变，如何去引导，都是深刻而又艰巨的任务。国四即将到来，行业又将面临新的变化，行业也需要更多更细的准备来共同面对新一次的挑战。
 
　　（二）全国补贴销量综合分析
 
　　1.各地区购买数量及补贴总额

       分析：
 
　　2020年，大中轮拖产品销售41.6万台，占用补贴资金134.62亿元。受区域补贴政策额度调整影响，部分区域用户出现抢购现象，尤其是黑龙江、吉林等区域11-12月份销量创造历史峰值。从全年同比情况看，黑龙江、吉林、河南、新疆、甘肃销售增量过万台。去年销量大的内蒙古地区，今年降至第四位。
 
　　2.各机型销量及补贴额
 

 

 
       分析：
 
　　从上表可以看出，产品结构需求总体呈现“哑铃”形态，而且两端均明显存在梯度升级的特点。销售增量上万台的机型主要有50-100、200马力段。200马力段补贴额27.8亿元，同比增加13.7亿元。
 
 
　　阅读完整报告请联系 ：
 
　　马东驰  010-64830359
 
　　张   磊  0379-64967280
 

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